Free Tools for Entrepreneurs: Later.com
Later is a free, social media scheduling tool that I love. I researched a whole slew of social media tools when I started my business, as I wanted to be able to schedule all my posts for the month and then leave it. I’m not a huge social media fanatic and initially found it overwhelming to figure out the best times to post, what I should be saying and how to schedule everything. I knew I wanted to have scheduling capabilities, but I wasn’t sure the best tool to use. After researching and comparing quite a few tools, I landed on later. It’s completely free, easy to use and will allow you to connect up to four social media sets. I’m only on instagram and facebook, so I connected those two. Now I can batch write my posts, design them with canva and schedule them once for the whole month.
I'm not a social media expert, I’m a copywriter, and I know that it can get very technical with the best strategies to get new followers and use hashtags.My goal was simply to stay front of mind and use social media to drive people to my website, so hopefully they would opt in to my lead magnet 7 Common Mistakes Entrepreneurs Make When Writing About their Business and then get onto my email list.